Get a jump start on how to change the trajectory of your company by switching from goals as a primary focus to systems. In this video, Josh connects the dots between working on vs working in your business and how that applies to system development.
Every business needs certain things in place and working to connect with customers who need exactly what they have. In this video, Josh and Rocky discuss how to make sure your best customers can see and hear you loudly so you don’t miss them!
Learn the fundamental concept of selling value and how to apply that to the digital world, including social media. In this video, Josh and Rocky bounce around ideas ranging from selling in social media to capturing attention by focusing on problems vs solutions.
Businesses get pounded constantly by solutions, which is an outside-in approach. Many companies still sell using the “pain, features, benefit” model. Join Josh and Rocky as they discuss how to take advantage of a human that produces far better results and starts from the inside.
Learn about how brand helps you get past push marketing and create pull. And also why “cows” are the most important part of branding. Josh and Rocky as they navigate the most important business concepts founders must know to build scale-able offerings in their market.
How being nice by saying things like “let me know how I can help you” loses business and is waste your prospect’s time. Join Josh and Rocky as they navigate the topic and show you how to turn things like this one line completely around!
Books, Business, and Marketing. What is the best approach to create a synergy between then? And if you can use a book for marketing, should you ever even finish it? Join Rocky and Josh as they explore modern Business concepts and how founders can best position their knowledge for their market!